In this episode of The Pro Beauty Pod, Dominic Skinner, one of the biggest names working in makeup today, chats to successful MUA James MacInerney (aka James Mac) about how to make a name for yourself in the competitive world of makeup artistry, and the skills and tenacity it takes to succeed. The Pro Beauty …
Lashes, Brows & Make-up
The best eyebrow styles for different face shapes
Like fashion trends, brow trends are an ever-changing cycle… but some trends are not right for everyone. So, how can you ensure your clients brows suit them? To achieve the perfect brow, it’s important to learn and understand face shapes to decipher which shape brow works for each client. How to offer a successful brow …
what colour of the year 2026 means for beauty pros
Pantone announces Cloud Dancer – a “whisper of calm” in a noisy world Pantone’s Colour of the Year 2026, Cloud Dancer, is positioned as a symbol of quiet reflection, simplicity and a desire for a “fresh start”. Described as an “ethereal white hue”, the colour is intended to counterbalance overstimulation and the constant demands of modern life. According …
professional prep & application guide
Winter skin can be stubborn – but with smart prep, layered hydration and flexible base choices, makeup artists can create smooth, long-lasting results even on the driest days A practical guide to winter proofing client skin so makeup looks smoother, lasts longer, and feels comfortable through every party and event. Why winter skin changes makeup application Winter …
The biggest party makeup trends for winter 2025, according to pro MUAs
From dark, moody lips to metallic textures, these are the makeup trends your clients will fall in love with this party season The festive period is one of the busiest times of the year for professional makeup artists. Whether you’re perfecting looks for winter weddings, office parties, or New Year’s Eve celebrations, staying ahead of …
How to avoid over-processing during a lash lift
We asked the experts to explain the dangers of over-processing during a lash lift, how to avoid it, and how to help fix the appearance of over-processed lashes A lash lift is a popular treatment for enhancing natural lashes, but it relies on chemical solutions that must be used carefully. If timing, formulation strength, or …
How to manage allergens in brow and lash tints
What do allergic reactions to brow and lash tints look like? Recognising the signs of a tint allergy is key to protecting clients and preventing escalation. Callaghan says, “If a client is allergic to PPD and has a reaction, symptoms can range from mild to being serious very fast. A mild reaction would present as …
Becoming a celebrity brow artist with SophiaBrows
“I think it’s good to work for yourself if you want more client trust because you build that client base – it’s a lot more difficult to do that in a salon.” Sophia Aziza Initially setting up her flat as a brow studio, Aziza brought clients into her home for treatments as lockdown restrictions began …







